UI/UX design that boosts conversion

Order UI/UX design for a website or app

UI/UX design for a website or app is not about picking colors and fonts. It is about designing the path a visitor takes from the first screen to a lead or a purchase. At Asvir we don't start by drawing — we start with research: we study your audience, competitors and analytics data so the interface solves real customer problems instead of just looking good in a presentation.

The work follows five stages: research, structure, prototype, UI design and handoff. We test the prototype with real users before it becomes a final mockup, so logic mistakes get fixed cheaply, at the wireframe level rather than in finished code. You receive a developer-ready UI kit in Figma, and all source files are handed over to you.

How UX differs from UI

UX (user experience) answers the question "is it easy to use?" It covers page structure, the order of sections, the number of steps to a conversion, and how clear the navigation and forms are. During the UX stage we create user personas, analyze competitors and build a Customer Journey Map that shows how people find you, compare options and make a decision.

UI (user interface) answers the question "how does it look?" Colors, typography, icons, button states, and responsive layouts for phones and tablets. A beautiful UI without solid UX gives you an attractive website that doesn't sell. Solid UX with a weak UI feels untrustworthy. That is why we design both layers together: first the logic and the prototype, then a visual style that reinforces your brand.

How much website design costs

Website design pricing at Asvir is set by agreement after we understand the scope. A landing page, a small business website or a corporate site includes a prototype, UI and responsive layouts. App design and design systems are priced by estimate, because the cost depends on the number of screens and user scenarios.

The main cost drivers are:

• the number of unique pages or screens and their states;
• the depth of research: competitor analysis, interviews, prototype testing;
• responsive layouts for several device types;
• the size of the UI kit and the component library handed over to developers.

If you plan a full launch after the design stage, the mockups can go straight into development — for example, when you need corporate website development with dozens of pages and a service catalog.

What a UX audit is

A UX audit is a review of a live website to find exactly where it loses customers. We analyze GA4 data and Microsoft Clarity heatmaps, walk through key scenarios from entry to lead, and check the mobile version and page speed. The result is a prioritized report that shows what to fix first and what can wait.

Typical audit findings are simple but costly: a lead form with 9 fields, a CTA button below the fold on mobile, or missing prices that send users to a competitor. Often a few targeted fixes are enough. When the problems are numerous and systemic, the logical next step is a website redesign that keeps your Google rankings.

A design system for business

A design system is a single library of colors, typography and components: buttons, inputs, cards, tables and modals. You need one when your company has several products, or one large product that keeps evolving: a website, a customer portal, a CRM, a SaaS platform or an app.

Without a design system every new screen is drawn from scratch, the style slowly drifts, and developers waste time rebuilding the same elements in slightly different versions. With one, new pages are assembled from ready-made blocks, the interface stays recognizable and the product grows faster. We build design systems in Figma and design interfaces for web and mobile apps — from customer portals to mobile apps for iOS and Android.

Why Asvir

We have been working since 2018 and have launched more than 115 projects across 12 business niches, so we know how different audiences behave on a website. For us, design is part of a full cycle: after the mockups we can handle development, analytics and advertising. We are a Kyiv-based team working remotely with clients worldwide, under an official contract, with a 12-month warranty on launched projects. Browse our portfolio or send us a link to your website — we will propose an approach and a cost estimate.